Microsoft Clarity - Web Analytics Tool

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Microsoft Clarity

A tool for website analytics and user behavior insights.

Founded by: Erica Hakonson in 2020
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You can use Microsoft Clarity for gaining deep insights into your website’s user behavior and performance. This tool offers features like session recordings, heatmaps, and powerful analytics dashboards. It helps you understand how users interact with your site by visually representing user clicks, scrolls, and interactions. Practical use cases include improving user experience, enhancing website design, and identifying areas where users face difficulty. Its integration with other Microsoft services makes it an excellent choice for cohesive data analysis.

Integrations

WordPress, Microsoft Teams, Power BI

Who is it for?

Digital Marketing Specialist, Content Strategist, SEO Specialist, Web Developer, UX Designer, UI Designer, Product Manager, Project Manager

Tasks it helps with

Analyzing user behavior
Creating heatmaps
Recording user sessions
Identifying usability issues
Tracking website performance metrics

Overall Web Sentiment

People love it

Time to value

Quick Setup (< 1 hour)
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